Services
B2B marketing services built to work as one system
Consulting, Google Ads, SEO, the website, and the operation that runs all three. You can hire any service on its own, but every one of them starts from the same diagnosis.
- Google Partner
- Hostinger Partner
- Founded in Brazil, working remotely
In short
How do PHN’s services fit together?
- Where it starts: marketing consulting, with a diagnosis and a written plan.
- Execution: Google Ads management, SEO, and the website, each with its own metric.
- Operation: integrated digital marketing runs all three, month after month.
PHN offers B2B companies five core services: marketing consulting, Google Ads management, SEO, website design, and integrated digital marketing, plus WordPress maintenance and AI search visibility. Consulting sets the order, and the other services carry out the plan. PHN was founded in Brazil and works remotely, including with companies outside Brazil.
Which services does PHN offer?
Seven services, one approach. Consulting decides what comes first. Google Ads, SEO, and the website carry out the plan. Integrated digital marketing is the monthly operation for companies that want all three under one accountable person.
Marketing Consulting
A diagnosis of how your company wins clients, clear brand positioning, and a written plan with the order of the channels, the budget for each, and the metrics the owner will track.
See the service →Google Ads
Management
Hands-on Google Ads management in an ad account that belongs to your company, with a weekly review of search terms and a monthly report based on qualified inquiries.
See the service →SEO
Visibility on Google and in AI answers for people searching for your service, with content under a real author’s name, a sound technical setup, and a rankings report.
See the service →Website Design
A fast company website, with copy written for the buyers in your industry, a form that screens inquiries, and a structure that is ready for SEO and for conversion tracking.
See the service →Integrated Digital Marketing
Paid media, SEO, and the website run together, with one accountable person and one report, following the plan set during consulting.
See the service →WordPress Maintenance
Updates tested on a staging site, daily backups, security, speed, and continuous monitoring, with one person to call when something breaks. For companies that depend on their website.
See the service →AI Search Visibility
Pages that answer questions directly, clear authorship, structured data, and consistent information beyond your website, so AI tools cite your company in their answers. Measured monthly, question by question.
See the service →The order of services
Where should your company start?
With consulting, in most cases. A company that already has clear positioning and a website in good shape can start directly with Google Ads or SEO. The free marketing consultation exists to settle exactly that before you sign anything.
The order matters because each service depends on the one before it. Google Ads brings the buyer to your website. If the website doesn’t explain what your company does or screen the inquiry, the ad budget turns into meetings that go nowhere. SEO needs pages that answer the buyer’s questions, and those pages only come out right once the positioning is decided.
Consulting settles that order. It defines the client you want, what your website has to prove, which searches are worth paying for, and how to measure each channel all the way to the signed contract. A company that already has this worked out doesn’t need to pay for consulting to hear it again, and PHN tells you so in the consultation.
Each service page explains what that service covers, how it is measured, and when PHN recommends starting somewhere else.
What they share
What does every PHN contract have in common?
Three rules apply to every service: the accounts stay in your company’s name, the founder leads the work, and the monthly report measures inquiries and contracts.
Whether it’s a one-time consulting project, a new website, or the monthly operation of Google Ads and SEO, your company keeps ownership of everything that belongs to it: the ad account in the company’s name, the domain, the hosting, Google Analytics, Search Console, and the published content. PHN works in them with manager access and hands everything over, documented, if the contract ends.
The second rule is direct leadership. The diagnosis, the decisions about your company’s money, and the review of everything that goes live all go through Pablo Negri, PHN’s founder, not through an analyst who changes every quarter. The third rule is measurement.
The monthly report shows how many inquiries came in, from which channel, what each one cost, and how many became meetings and contracts, based on the closed deals your company reports. That is the number the owner uses to decide whether to keep, change, or cut a channel.
Frequently asked questions
Which service makes sense for your company?
Which service should I hire first?
For most companies, marketing consulting, because it defines the client you want, what your website needs to show, and the order of the channels. A company that already has its positioning and website in order can start with Google Ads or SEO. The free marketing consultation helps you decide that order.
Can I hire just one service?
Yes. Each service works on its own, with its own scope, metric, and report. What PHN won’t do is run one channel in isolation without understanding how the rest of your business wins clients. Even in a Google Ads–only contract, the work starts with a diagnosis of the website, the sales follow-up, and the kind of client you want.
What is the difference between consulting and integrated digital marketing?
Consulting delivers a diagnosis, positioning, and a written plan, and you can execute it with anyone you choose. Integrated digital marketing is PHN carrying out that plan every month, with Google Ads, SEO, and the website under one accountable person and one report. Many companies start with consulting and decide afterward.
Are the services adapted to my industry?
Yes. Every industry has its own buyer, sales cycle, and advertising rules. In the United States, for example, law firms follow their state bar’s advertising rules, and CPA firms follow their state board of accountancy’s rules and, if they belong to the AICPA, its code. PHN writes the copy and the ads with those rules in mind and sends them to you for review before anything goes live; the final check against your bar’s or board’s rules stays with you.
Does PHN work with companies outside Brazil?
Yes. PHN was founded in Brazil and works remotely, with video meetings and access to the accounts your company owns. The work does not depend on where your company is located.
